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Search results for “Travel Planning Websites”
Shangri-La Hotels: Adventure between personalization and privacy
07/09/2019
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4:20:56 PM
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Personalization is about recognizing a traveler on all touchpoints and acting on data to come up with relevant product and content recommendations. But while doing so, organizations can’t go wrong with tailored offers or compromise customers’ privacy.
Travel website Mafengwo unveils road trip offerings
07/16/2019
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1:38:52 PM
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Through Mafengwo's new road trip column, visitors will be able to browse various itineraries and travel tips, look for potential traveling companions, and purchase road trip products such as car rentals.
Foreign hotels open to diversifying distribution mix in China
07/30/2019
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6:13:44 PM
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Mini programs on Taobao, shopping links on Douyin…the new developments exemplify how exciting is China's ever-evolving e-commerce. And foreign hotel companies are increasingly trying to be a part of that.
How independent hotels can win direct bookings
07/12/2019
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5:30:03 PM
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Independent hoteliers must understand that digital marketing consists of three distinct, but interconnected and interdependent categories.
Crafting a digital strategy for “not-a-go-to-brand” in China
07/03/2019
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5:37:51 PM
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Air France KLM is open to embracing various touchpoints in China, including the ones owned by 3rd party channels/ platforms.
Travel advertising trends in Asia Pacific
06/19/2019
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7:23:52 AM
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In Asia Pacific the top three challenges for travel marketers are driving direct bookings, achieving ROI for advertising and targeting travelers during a specific purchase point .
Airbnb, Expedia, Google: 4 lessons the hotel industry can learn from the digital giants
06/28/2019
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4:24:11 PM
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From meaningful brand architecture to brand expansion strategies, a look at key lessons traditional hospitality players can learn from the digital giants.
Accor backs chatbot tech builder Mindsay in $10 million funding found
05/30/2019
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6:16:00 PM
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Two weeks ago, Iberia’s iBot messaging service sold its first plane tickets, marking a new phase in its use of artificial intelligence.
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